A moisturizer is a formulation that hydrates and softens for smooth, healthy-looking skin. Moisturizers can also help maintain the skin barrier, which in turn helps skin retain moisture.

Moisturizers are daily essentials for every skin type. By helping restore hydration and locking in moisture, they immediately soften and nurture skin. Moisturizers also help keep the skin barrier in good condition for healthy-looking skin over time. Using a daily moisturizer is a key step in your skincare routine.

If you have normal skin, start with using a moisturizer once or twice a day. Depending on your skin type and environment, you may find you need more frequent hydration in the middle of winter or as you grow older. Consult a Skincare Expert to learn how to find and use the best moisturizer for your skin type.

If your skin looks or feels oily, you may think that you should skip this step, but oily skin needs a moisturizer just like every other skin type. Even if your skin produces excess oil, it may be dehydrated—meaning it is lacking in water. Using a daily moisturizer for oily skin can help maintain skin’s moisture balance.

Whether your skin is feeling dry in the middle of winter or is persistently tight or taut, using a moisturizer can help smooth and soften dry skin. Dry skin is typically lacking in oil so look for formulas rich in fatty acids, ceramides and oils that can help replenish skin’s moisture. You may also want to try a facial cream or balm that feels rich and nourishing on skin.

If your skin tends to be oily on your forehead and nose but a little dry in other areas, such as your cheeks, look for a lightweight moisturizer that can help nourish dry areas. A good moisturizer for combination skin will help balance the skin barrier to help promote smooth, healthy-looking skin.

While moisturizing your skin is an essential step in helping maintain skin’s barrier, your skin still needs protection from UV exposure. Help defend your skin from harmful UV rays by applying SPF every morning and throughout the day, year-round. Using a moisturizer with SPF can be an easy way to apply protection but you can also apply a facial sunscreen after you moisturize.